
Sarva Jeevika supports diverse rural livelihoods including handicrafts, handlooms, eco-tourism, and micro-enterprises—preserving tradition while creating sustainable, community-driven economic opportunities.
Sarva Jeevika, meaning “livelihoods for all,” is SLRD’s initiative to diversify income opportunities by promoting traditional skills, local enterprise, and sustainable tourism. It empowers artisans, micro-entrepreneurs, and creative communities across rural and peri-urban areas.
The initiative works across sectors such as handicrafts, handlooms, natural fiber products, indigenous food processing, and eco-friendly home goods, providing design development, product refinement, and packaging support. Traditional artisans are connected to new-age buyers while preserving the soul of their craft.
Sarva Jeevika links producers to urban retail, digital marketplaces, CSR procurement, and sustainable fashion and lifestyle brands. By enabling cluster development and shared infrastructure, it strengthens resilience and scalability of micro-enterprises.
It actively promotes eco-tourism and cultural tourism, where communities can host travelers and showcase traditional knowledge, biodiversity, cuisine, and rural living—creating meaningful income while reinforcing ecological values.
Focused heavily on women and youth entrepreneurship, Sarva Jeevika also offers business training, financial literacy, digital access, and microcredit support to empower inclusive enterprise development.
Whether it’s a weaver in a remote village or a culinary artisan near an urban fringe, Sarva Jeevika creates a future where tradition meets opportunity and every skill finds its place in a sustainable economy.