SLRD–YesEarth Flagship

Guardians of the Green

Inclusive partnerships that scale afforestation

Guardians of the Green fosters inclusive partnerships across government agencies, institutions, corporates and individuals, offering tiered engagement options designed to scale afforestation, enhance ecosystem resilience and empower communities.

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Government Stakeholders

Aligning national missions with decentralised, real-time planning.

Why partner

Contributes to India’s NDC and SDG targets, supports reversal of land degradation across millions of hectares and catalyses over 5 lakh green jobs across rural and tribal India.

Strategic objectives

Align with Green India Mission, CAMPA and SAPCCs; integrate with MGNREGS, Jal Shakti Abhiyan, Tribal Sub-Plan and Watershed Missions; strengthen decentralised planning through real-time dashboards and Gram Sabha-based planning.

Levels of engagement

Policy alignment into district and state plans; convergence using government nurseries, labour programs and technical missions; joint execution with Forest, Panchayati Raj, Tribal and Rural Development departments.

Corporate & Institutional Stakeholders

Transparent, long-term environmental and community impact.

Why partner

Aligns with CSR mandates under Schedule VII of the Companies Act and global ESG/SDG priorities, with real-time impact dashboards, carbon data and documented community co-benefits.

Engagement levels

Awareness & education (campus programs, employee volunteering); green infrastructure (greenbelts, biodiversity zones, restoring degraded land); landscape restoration (large-scale forest restoration linked to rural employment, carbon and biodiversity corridors).

Partnership models

Region-specific thematic programs across urban, tribal, coastal and Himalayan zones; flexible annual, project-based or long-term CSR portfolios; recognition through impact reports, dashboards and shared storytelling.

Citizens & Volunteers

Every contribution creates a traceable green impact.

Ways to engage

Green Contributor (individual tree plantations with care and updates); Tree Guardian (support local groves with regular updates and event invites); Community Steward (volunteer in awareness drives, plantation and monitoring); Green Legacy Circle (mobilise networks and institutions to create lasting green zones).

Citizen benefits

A personalized digital certificate with geotagged tree information, recognition on the Guardians Wall, and invitations to plantation drives, nature walks and community-led events.

Youth & campus

Integrated with the YesEarth Green Campus Program, with training and action opportunities through schools, colleges and NCC/NYKS clubs.

Modes of Implementation & Convergence

Government

CAMPA, Green India Mission, MGNREGA, Jal Shakti Abhiyan, NAMAMI Gange and the National Biodiversity Mission, aligned with SAPCCs and implemented via Gram Sabhas, PRIs, Forest Committees and Eco-Development Societies.

Corporate & Institutional

Campus greening drives, ESG-compliant programs and biodiversity and carbon-linked projects, co-implemented through certified on-ground partners with digital integration via dashboards and mapping platforms.

Citizens & Youth

Individual participation through mobile and web platforms, gamified engagement and local volunteering, plus collaboration with schools and colleges under YesEarth Green Campus and NCC/NYKS mobilization.

Join Guardians of the Green

Restore India’s forests, empower rural communities, combat climate change and inspire youth to lead climate action.

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