School of Livelihood and Rural Development

Sarva Jeevika – Handicrafts, Handlooms, and Rural Enterprises

Core Initiative

Sarva Jeevika

Handicrafts, Handlooms and Rural Enterprises

Sarva Jeevika, meaning “livelihoods for all,” is SLRD’s initiative to diversify income opportunities by promoting traditional skills, local enterprise and sustainable tourism, empowering artisans, micro-entrepreneurs and creative communities.

Handicrafts & handloomsDesign & market linkageEco & cultural tourismWomen & youth enterprise

Craft and Enterprise

The initiative works across handicrafts, handlooms, natural fibre products, indigenous food processing and eco-friendly home goods, providing design development, product refinement and packaging support. Traditional artisans are connected to new-age buyers while preserving the soul of their craft.

Market Linkage

Sarva Jeevika links producers to urban retail, digital marketplaces, CSR procurement and sustainable fashion and lifestyle brands. By enabling cluster development and shared infrastructure, it strengthens the resilience and scalability of micro-enterprises.

Eco & Cultural Tourism

It actively promotes eco-tourism and cultural tourism, where communities host travelers and showcase traditional knowledge, biodiversity, cuisine and rural living, creating meaningful income while reinforcing ecological values.

Women and Youth Enterprise

Focused heavily on women and youth entrepreneurship, Sarva Jeevika offers business training, financial literacy, digital access and microcredit support to empower inclusive enterprise development, so every skill finds its place in a sustainable economy.

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